Don’t be surprised if you see men in
your city wearing different, sometimes weird moustaches or beards. Chances are
they might be participating in a worldwide movement to raise awareness about
prostate cancer and other issues of men’s health.
The month of “November” is
celebrated across the world as “MOVEMBER”, a movement that originated in
Australia aimed at drawing attention to and create awareness on Prostate
Cancer and Men’s health. It all started when in 2003 two Australian
brothers decided to wear quirky moustaches.
The movement soon became a rage
worldwide with people as well as medical practitioners working against prostate
cancer joining the cause.
Prostate cancer has emerged as a leading
killer globally. Of the 7.6 million deaths due to cancer worldwide, one-sixth
caused by prostate cancer which is also today the second most frequently
diagnosed cancer type after lung cancer,”T.R.Murali, Urologist,
Meenakshi Hospital says.
Prostate cancer is becoming alarmingly
common among ageing men. In India, where life expectancy has increased to
65.48, prostate cancer incidence is growing by 1% every year. However, not many
people are aware of this problem and its treatment to prevent it from turning
fatal. We need to up the ante against the disease by spreading awareness about
prostate cancer and initiatives like Movember are of great help for this.
The month of November
has been renamed “Movember”. In the beginning of the month, men register at the
website with a clean-shaven face and grow their moustache over the month.
Clean shaven guys called 'Mo
Bros' register at Movember.com and then for the rest of the month
they groom, trim and wax their moustache. They become walking, talking
billboards for 30 days, and through their actions and words raise awareness on
men's health, including prostate cancer, testicular cancer and depression.
“Anything different and quirky does
attract attention. An interesting moustache will definitely turn more heads
than a billboard stating ‘prevent prostate cancer’. This is why we have joined
in this movement. Through this issues of men’s health like prostate cancer
become the talking point in conversations, discussions and debates. This is
what we want,” says a Movember activist.
This movement is very popular in
Australia, Germany, Italy, Switzerland, Singapore, France and Israel to name a
few and is picking up in India.
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